Marketing op z'n Curaçaos
These videos offer practical marketing tips based on everyday business life on Curaçao. Browse all episodes below and discover how small changes can make a big difference to your online presence.
Please note: the videos are spoken in Dutch, but the topics and summaries below make them easy to follow for everyone.
From social media and websites to Google and online visibility
⭐ Most Popular Videos
Social media marketing on Curaçao works differently than in many other countries. Learn why even a small advertising budget can help you reach thousands of people on the island.
Not every tourist uses social media to find a business. Many search on Google instead, making a strong online presence increasingly important for tourism-related businesses.
Word-of-mouth remains one of the strongest forms of marketing on Curaçao. Even so, many people search online for more information before deciding to get in touch.
🌐 Websites & Google
From websites and website copy to Google and online visibility. A strong online presence starts with a solid foundation.
A professional website doesn't have to be large or expensive. Sometimes a single, well-designed page is all you need to give customers the essential information about your business.
A Google Business Profile isn’t a one-time setup. Up-to-date information, regular updates and new reviews help keep your business active and relevant on Google.
On Curaçao, much of our communication happens through WhatsApp. A simple voice message is often enough to create the foundation for professional website copy.
📱 Social Media
From social media and online advertising to reach and visibility. A successful social media presence starts with a well-planned strategy.
Many of your followers may no longer live on Curaçao. Social media marketing helps you reach new potential customers on the island.
Boosting a post is not the same as social media marketing. A boosted post promotes a single message, while a well-planned campaign goes much further.
Many businesses on Curaçao ask family or friends to manage their social media. Posting is easy, but achieving consistent results requires much more than enthusiasm.
Got a Marketing Question?
The topics featured in Marketing op z'n Curaçaos come directly from conversations with business owners across the island.
Are you struggling with social media, websites, Google or online marketing?
Let us know. Your question might even be featured in a future episode.
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